- To provide information-rich television and programming content to hotel guests including up-to-the-hour TV listings, local and national advertisements, local time and date.
- To revolutionize the hospitality industry by providing this state-of-the-art and fully-automated electronic program guide (EPG). This television guide channel is expected to help the hospitality with;
- Guest satisfaction
- Guest retention
- Promotions of services offered at the hotel
- Lessening calls to the front desk regarding TV programming information
- Elimination of printing costs associated with paper channel guides
- Enhancing day-to-day operations of hotels utilizing the service
- To provide an advertising medium for advertisers that directly reaches a highly valued demographic audience, the business and leisure traveler
- To allow advertisers to reach this highly valued demographic audience in two of their most desirable forms:
- Captive - few distractions in a hotel room
- Active - in a hotel room, travelers are actively looking for things to buy and locations to shop, eat, and entertain themselves.
- To provide advertisers with multiple effective advertising mediums on E-GuideTV so they can choose the type of attention they want.
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